We365 is a social platform that allows people to accept inspiring challenges that impact hundreds of causes. To promote the We365 soft launch across the We Day 2013 tour, a collection of materials were created. Items consisted of in-show screens, public relations banner, educator banner, and a We365 booth.
The screens were used during in-show challenge activations. The public relations banner was used in the media room to showcase two key app functions: causes and challenges. The educator banner is photography-based with an informational focus which included scholarships, volunteer hour tracking, and group functionality for classes.
Photographs are courtesy of We Day and Free The Children.